pixeldetracking’s avatarpixeldetracking’s Twitter Archive—№ 3,904

  1. …in reply to @PatrickMcGee_
    @PatrickMcGee_ @alexdbauer @Apple @facebook @Google @AdTechExplained @Kantrowitz @kochavaofficial @Techmeme « market share » is a bit misleading, you would think it’s about budgets whereas it’s « only » about attributed installations down to the device. You still have SKAdNetwork for Google, Facebook and others to see the full impact of theirs ads (much more than your chart)
    1. …in reply to @pixeldetracking
      @PatrickMcGee_ @alexdbauer @Apple @facebook @Google @AdTechExplained @Kantrowitz @kochavaofficial @Techmeme Not to say Apple does not benefit (it does, Facebook, Google and others have less data to optimize, hence budgets are shifting), but still