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"About 80% of Adblock Plus users are opted in to see ads through the Acceptable Ads Standard" adexchanger.com/online-advertising/how-accuweather-shored-up-revenue-by-monetizing-its-ad-blocking-audience/ 💩Permalink On twitter.com
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"Publishers that receive at least 10 million yearly ad impressions from opted-in users pay the committee a 30% licensing fee on the revenue" ==> Eyeo's Adblock Plus racket 💸On twitter.com
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Mood -1 🙁
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"Blockthrough, an ad block revenue recovery company that’s also partnering with O’Kelley’s Scope3 to develop a low carbon ad product." adexchanger.com/online-advertising/the-ad-tech-vendors-helping-programmatic-go-green/ Adtech is such a bullshit world 🫣Permalink On twitter.com
❤️ 1 Favorite
Mood -5 🙁