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.@Tapad is an identity provider, specialized in "cross-device graph" and now part of @Experian. Its business is highly controversial, as an example, Privacy International filled a GDPR complaint against them adexchanger.com/data-exchanges/tapad-is-shutting-down-its-business-in-europe/ 🤨 2/
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In their privacy policy: "Please note Tapad does not create or offer products in the UK, EU, and EEA" tapad.com/global-privacy-notice 🤥 3/
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On @renaultgroup, same call to @Tapad with the same partner_id... Looking a bit deeper, the referrer is @weborama (which is also used by @lequipe, cf. weborama.com/). L'Équipe/Renault --> Weborama --> Tapad (and many others) Maybe it's time to do some cleaning? 🧹 4/