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Another interpretation: in-Apps surveillance advertising bubble is bursting on iOS. Consequence: Apple is now dominant in iOS app-install ads. Remember they own the AppStore. No wonder that Facebook and adtech lobbyists are angry @PatrickMcGee_/1449608262492459011Permalink On twitter.com
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Mood -6 🙁
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Also to remember: App-install ads is a big market but still very small compared to the overall mobile ads marketOn twitter.com
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Mood +1 🙂
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For some explanations about Apple ATT impact on mobile advertising, read @eric_seufert here: mobiledevmemo.com/how-has-att-impacted-mobile-advertising/Permalink On twitter.com
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Mood 0