pixeldetracking’s avatarpixeldetracking’s Twitter Archive—№ 2,870

  1. …in reply to @thezedwards
    @thezedwards Yes, but I feel like the transparency is great but it's still limited: - what happens to RTB (it's not only the SDKs that are installed)? - what happens to server-side data collection? And transparency is not enough (see the IAB TCF), it could just be an excuse
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    1. …in reply to @pixeldetracking
      @thezedwards If all the stores identifiers were opt-in, I think it could have a greater impact (Advertising ID of course, but also IDFV as you pointed out in a previous conversation) If it's just SDK, Google could just provide their Server-Side GTM, and everybody will move to the server
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